Rebranding for Data Vehicle
Corporate rebranding for a data visualisation company, 2018
Takram worked with Data Vehicle Inc. in redesigning their corporate identity and visual assets. Data Vehicle Inc. has been creating tools such as dataDiver to make data science accessible to everyone since its establishment in 2014. To commemorate the release of their newest product — dataSniper — we worked together to renew their corporate logo, website, UI and stationery.
Renewal of Corporate Logo
We introduced a new corporate logo. With two overlapping rhombuses, the logo represents combining and integrating multiple datasets together, the basics of data analytics.
Website Renewal
The website was redesigned to promote friendliness and ease of understanding.
https://www.dtvcl.com
Product Renewal
Along with dataSniper, their newest product, dataDiver and dataFerry all received a UI redesign.
CREDIT
Client: Data Vehicle Inc.
Project Lead: Minoru Sakurai (Takram)
Art Direction and Design: Taro Yumiba (Takram)
Project Management and Design Research: Minoru Ito (Takram)
Web Design: Shohei Hasegawa (Takram)
Graphic Design: Zijun Zhao (Takram)
Graphic Design Assistant: Kaede Sasaki (ex-Takram)
Web Development: Minoru Okuyama, BOUNCE
