Takram is a design innovation firm.
Explore new possibilities. Crystallize them into reality.

Brand Identity & Experiences

Through in-depth research into an organizations values, structure, customers, and business model, we uncover the core of a brand and translate it into distinctive identities, guidelines, and experiences. Beyond strengthening brand value, we often build long-term partnerships with clients, providing ongoing creative direction to help their brands evolve with clarity and purpose over time.

Deliverables

Corporate Philosophy & MVV / Communication Strategy / Logos & Visual Identity / Brand Guidelines / Brand Assets / Packaging / Retail Environments / Hospitality Spaces

Feature

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J.LEAGUE Branding
Continued Support for Building the J.League Brand
Takram has been accompanying the J.League on its ongoing journey to build and strengthen its brand. Since its founding in 1993, the league has been a driving force in the development of Japanese footballachieving remarkable milestones while deepening its ties with fans both at home and abroad, as well as with local communities. Now, more than 30 years on, the J.League is embracing a new phase of evolution, updating its brand assets and visual communication guidelines to reflect its forward-looking vision.

Project

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NIKKEI Branding
Corporate branding for economic news media company
Nikkei|2018
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J-WAVE Branding
Rebranding for a modern audio culture
J-WAVE|2020
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SKINCARE LOUNGE BY ORBIS
Experience design for a Japanese personal care brand flagship
ORBIS|2021
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Brand Renewal for freee
Rebranding an SaaS Company Empowering Small Businesses
freee|2021
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GLOBIS Branding
Holistic design support for a visionary brand
GLOBIS|2023