Lemon Hotel
“Lemon Hotel” is an artwork/accommodation produced by Smiles Co., Ltd., with graphic and sound design by Takram.
A traditional Japanese house was renovated into an art installation that can only be appreciated as a pair. A visitor would have to wait for someone else to arrive if s/he came on his / her own. After the closing of the installation each night, the venue turns into a hotel, whose general manager himself cooks a dinner course full of local lemons.
“This artwork is not like a painting or sculpture, but intangible and intimate like a reminiscence of your adolescent days,” says Smiles. The logo represents this concept through softly shaped multilingual scripts with a copy of “pure & sour”.
Lemon Hotel was exhibited at Setouchi Triennale 2016. Visiting the art installation does not require reservations.
![Main Visual](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTSR5LeNNTw4td_project_lemon-hotel_mainvisual.jpeg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C1%252C2200%252C1238%26w%3D2880%26h%3D1620&w=3840&q=75)
![Image](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTRh5LeNNTw4tb_project_lemon-hotel_01.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C1200%252C1600%26w%3D2880%26h%3D3840&w=3840&q=75)
![Image](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTTh5LeNNTw4tj_project_lemon-hotel_02.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C2000%252C1125%26w%3D2880%26h%3D1620&w=3840&q=75)
![Image](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTSh5LeNNTw4tf_project_lemon-hotel_03.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C2000%252C1125%26w%3D2880%26h%3D1620&w=3840&q=75)
![Image](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTQx5LeNNTw4tY_project_lemon-hotel_04.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C2000%252C1125%26w%3D2880%26h%3D1620&w=3840&q=75)
![Image](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTTh5LeNNTw4ti_project_lemon-hotel_05.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C2000%252C1125%26w%3D2880%26h%3D1620&w=3840&q=75)
![Image](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTRR5LeNNTw4ta_project_lemon-hotel_06.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C2000%252C1125%26w%3D2880%26h%3D1620&w=3840&q=75)
![Image](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTSx5LeNNTw4tg_project_lemon-hotel_07.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C2000%252C1125%26w%3D2880%26h%3D1620&w=3840&q=75)
![Image](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTRB5LeNNTw4tZ_project_lemon-hotel_08.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C2000%252C1125%26w%3D2880%26h%3D1620&w=3840&q=75)
![Image](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTQx5LeNNTw4tX_project_lemon-hotel_09.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C1200%252C1600%26w%3D2880%26h%3D3840&w=3840&q=75)
![Image](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZotTTB5LeNNTw4th_project_lemon-hotel_10.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C2000%252C1125%26w%3D2880%26h%3D1620&w=3840&q=75)
Project Information
- Client: Smiles Co., Ltd.
- Expertise: Brand
- Year: 2016
Project Team
- Creative Direction: Kotaro Watanabe
- Graphic Design: Kotaro YamaguchiTomomi Maezawa (ex-Takram)Maki Ota (ex-Takram)
- Web Design & Photography: Kotaro YamaguchiTerushige Enatsu
- Sound Design: Keisuke Oyama
![Thumbnail](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZmcNnJm069VX1mp-_person_kotaro-yamaguchi.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C912%252C912%26w%3D912%26h%3D912&w=1920&q=75)
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![Thumbnail](/_next/image?url=https%3A%2F%2Fimages.prismic.io%2Ftakram%2FZmcM6pm069VX1mpR_person_keisuke-oyama.jpg%3Fauto%3Dformat%252Ccompress%26rect%3D0%252C0%252C912%252C912%26w%3D912%26h%3D912&w=1920&q=75)